Jacque Salentine Busby, Founder and Owner
Organizations have always struggled with employee engagement for two primary reasons: First, they approach employee engagement from a tactical, rather than a strategic, perspective. At best, there exist limited, snapshot type opportunities such as employee surveys that are antiquated the moment they are collected and published. Organizations then take an inordinate amount of time to assess the results and take the right action, if they take any at all. As a result, feedback and problems are never addressed or resolved in a timely fashion.
Second, there’s historically been a lack of a sufficient technology platform specifically designed to execute a comprehensive and long-term strategic approach to employee engagement. As such, organizations often struggle to incorporate the right tool to enable them to build comprehensive employee engagement programs that are designed in alignment with their company’s unique organizational values. The Covid-19 pandemic has brought another layer of complexity. With most workforces being moved to remote working conditions, companies have lost the sense of connection and camaraderie that existed more organically before. To this end, it has become essential for businesses to recognize that employee engagement is not an event but rather a perpetual, ongoing evolution of their vision and values being demonstrated on a regular basis through a well thought out strategy.
Enter Luxe Incentives. The company was founded by Jacque Salentine Busby, who believes in going above and beyond by creating a unique, “WOW” experience with an awe-inspiring aesthetic for her clients, big or small. Under her leadership, Luxe Incentives today has emerged as a trusted name for helping clients design, launch, and execute incentive and engagement solutions for all aspects of their business enterprise.
This deepens the employee experience, improves culture, and provides employers with a significant advantage in the ongoing battle to attract and retain top talent
The company’s SaaS platform, MyPath captures data, recognizes activities, and rewards participants in real-time, providing behavioural analytics, insight, and feedback. “This deepens the employee experience, improves culture, and provides employers with a significant advantage in the ongoing battle to attract and retain top talent,” says Jacque, the founder, and owner of Luxe Incentives. The platform emulates and aligns to an organization’s identified values and objectives to deliver a strategic and executable Incentive & Engagement Plan (IEP). “We are more nimble, customized, and impactful to demonstrate sustainable, long-standing results for a client,” mentions Jacque. “We recognize and understand that most employers make the mistake of addressing employee engagement with tactics when the real need is to develop, and execute, an employee engagement strategy.”
With the recent success of other cloud-based technologies, Jacque feels confident that this product can have a broad reach across an organization that is now challenged by amore remote and mobile workforce, yet still help them remain connected to its culture and values. “We know that employee engagement is one of the most sensitive topics for CEOs and CHROs these days.
Additionally, today’s workforce expects employers to have greater social and corporate responsibility initiatives. With our MyPATH platform, organizations can incorporate, capture, measure, and help manage behaviors related to those values. “This data, and the story it tells, provides real time results for an organization that can be useful in marketing, promotion and recruitment of talent” concludes Jacque. “Specifically, a company can incorporate diversity and inclusion values into our platform that will assist their organization in identifying gaps between their DEI initiatives and actual behaviors and performance in this arena”.